{"id":1763,"date":"2024-07-04T10:59:57","date_gmt":"2024-07-04T08:59:57","guid":{"rendered":"https:\/\/onelink-dev.econocom.com\/spain\/?p=1763"},"modified":"2024-07-16T15:58:09","modified_gmt":"2024-07-16T13:58:09","slug":"econocom-stories-special-edition-play-as-one","status":"publish","type":"post","link":"https:\/\/onelink-dev.econocom.com\/spain\/2024\/07\/04\/econocom-stories-special-edition-play-as-one\/","title":{"rendered":"[Econocom Stories] Special edition Play as one !"},"content":{"rendered":"<div class=\"pdfprnt-buttons pdfprnt-buttons-post pdfprnt-top-right\"><a href=\"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts\/1763?print=pdf\" class=\"pdfprnt-button pdfprnt-button-pdf\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/onelink-dev.econocom.com\/spain\/wp-content\/plugins\/pdf-print\/images\/pdf.png\" alt=\"image_pdf\" title=\"View PDF\" \/><\/a><a href=\"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts\/1763?print=print\" class=\"pdfprnt-button pdfprnt-button-print\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/onelink-dev.econocom.com\/spain\/wp-content\/plugins\/pdf-print\/images\/print.png\" alt=\"image_print\" title=\"Print Content\" \/><\/a><\/div><table style=\"width: 100.415%;height: 98px\">\n<tbody>\n<tr style=\"height: 48px\">\n<td style=\"height: 10px;text-align: center;width: 1%\" width=\"1064\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-1779\" src=\"https:\/\/onelink.econocom.com\/spain\/wp-content\/uploads\/sites\/3\/2024\/06\/Header-EN-4-300x98.png\" alt=\"\" width=\"1000\" height=\"325\" srcset=\"https:\/\/onelink-dev.econocom.com\/spain\/wp-content\/uploads\/sites\/3\/2024\/06\/Header-EN-4-300x98.png 300w, https:\/\/onelink-dev.econocom.com\/spain\/wp-content\/uploads\/sites\/3\/2024\/06\/Header-EN-4-768x250.png 768w, https:\/\/onelink-dev.econocom.com\/spain\/wp-content\/uploads\/sites\/3\/2024\/06\/Header-EN-4.png 944w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<table style=\"border-collapse: collapse;width: 100%;height: 10px\">\n<tbody>\n<tr style=\"height: 548px\">\n<td style=\"width: 22.6071%;height: 10px;text-align: justify\"><\/td>\n<td style=\"width: 55.8405%;height: 10px\">\n<p style=\"text-align: left\"><span style=\"color: #573eef;font-size: 21px\"><strong><span style=\"font-family: Montserrat\">This week, the Group&#8217;s \u00abWe Play as One\u00bb strategy story takes centre stage !<\/span><\/strong><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-family: Montserrat;font-size: 12px\"><span style=\"color: #3e0d81\">Econocom Stories had to dedicate one of its editions to this subject, a veritable narrative guide for the five years of our strategic plan.<br \/>\nWant to make a suggestion or propose a subject? Just one address: <span style=\"color: #573eef\">communication.groupe@econcom.com<\/span><\/span><\/span><\/p>\n<p>&nbsp;<\/td>\n<td style=\"width: 21.4875%;height: 10px;text-align: left\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr style=\"height: 24px\">\n<td style=\"height: 24px;width: 1%\" width=\"1064\">\n<table style=\"border-collapse: collapse;width: 100%;height: 1094px\">\n<tbody>\n<tr style=\"height: 272px\">\n<td style=\"width: 47.2934%;height: 170px\"><span style=\"color: #573eef\"><strong><span style=\"font-family: Montserrat;font-size: 16px\">A strategic story\u2026whazzat? <\/span><\/strong><\/span><\/p>\n<p><span style=\"font-family: Montserrat;font-size: 12px;color: #3e0d81\">We need to start with an introduction\u2026by way of definition, <strong>a strategic narrative is a focused narrative which illustrates an organisation&#8217;s vision, objectives and values.<\/strong> It uses narrative elements to connect emotionally with stakeholders, clarify action plans and inspire buy-in for strategic initiatives. This type of narrative is designed to engage and motivate by highlighting concrete stories and exemplary successes. It helps to clearly communicate the company&#8217;s future direction and priorities by combining factual information with captivating anecdotes.<\/span><\/td>\n<td style=\"width: 4.50263%;height: 442px\" rowspan=\"2\"><\/td>\n<td style=\"width: 48.1518%;height: 170px\"><img decoding=\"async\" class=\"size-medium wp-image-14069 aligncenter\" src=\"https:\/\/onelink.econocom.com\/wp-content\/uploads\/2024\/06\/One-econocom-350x197.jpg\" alt=\"\" width=\"350\" height=\"197\" \/><\/td>\n<\/tr>\n<tr style=\"height: 272px\">\n<td style=\"width: 47.2934%;height: 272px\">\n<p style=\"text-align: justify\"><a href=\"https:\/\/onelink.econocom.com\/blog\/play-as-one-diving-to-the-depths-of-strategic-storytelling\/\"><img decoding=\"async\" class=\"size-medium wp-image-14066 aligncenter\" src=\"https:\/\/onelink.econocom.com\/wp-content\/uploads\/2024\/06\/Play-as-one-nl-350x197.png\" alt=\"\" width=\"350\" height=\"197\" \/><\/a><\/p>\n<\/td>\n<td style=\"width: 48.1518%;height: 272px\"><strong><span style=\"font-family: Montserrat;font-size: 16px;color: #573eef\">PLAY AS ONE : diving to the depths of strategic storytelling\u00a0<\/span><\/strong><\/p>\n<p><span style=\"font-family: Montserrat;font-size: 12px;color: #3e0d81\">In January 2024, Econocom initiated an in-depth reflection to create its new strategic narrative. This ambitious process is aimed at supporting \u00abOne Econocom,\u00bb the Group&#8217;s strategic plan for the period 2024-2028. The aim of this narrative is to make all employees aware of the challenges of the plan, harmonise the efforts of the various entities, and align them towards a common objective: collective success. This principle is perfectly reflected in the Group&#8217;s new mantra, \u00abPLAY AS ONE.\u00bb <strong>Anne Bruchon (Group Communications Director) and Israel Garcia (Managing Director of BDS) share the inside secrets behind this strategic story with you. <span style=\"color: #573eef\">To peek behind the scenes of \u00abPLAY AS ONE\u00bb, click on this <a href=\"https:\/\/onelink.econocom.com\/blog\/play-as-one-diving-to-the-depths-of-strategic-storytelling\/\">Onelink link<\/a>\u2026<\/span><\/strong><br \/>\n<\/span><\/td>\n<\/tr>\n<tr style=\"height: 300px\">\n<td style=\"width: 47.2934%;height: 313px\"><strong><span style=\"font-family: Montserrat;font-size: 16px;color: #573eef\">Strategic narrative: play it like Jordan! \u00a0<\/span><\/strong><\/p>\n<p><span style=\"font-family: Montserrat;font-size: 12px;color: #3e0d81\">As part of the roll-out of the strategic narrative to all managers and employees, it was vital to use a reference universe to enable all stakeholders to project themselves into the story which the company wanted to share. And that world is basketball: a team sport in which every player plays an essential role.<br \/>\n<strong>Econocom&#8217;s five business lines &#8211; financing, recycling, distribution, consulting and services &#8211; are working together to achieve the objectives of the strategic plan: just like the five players in a basketball team who pass to each other to score.<\/strong><\/span><\/td>\n<td style=\"width: 4.50263%;height: 313px\"><\/td>\n<td style=\"width: 48.1518%;height: 313px\"><a href=\"https:\/\/onelink.econocom.com\/blog\/plongez-dans-les-backstage-de-la-campagne-jump\/\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-14068 aligncenter\" src=\"https:\/\/onelink.econocom.com\/wp-content\/uploads\/2024\/06\/Image5-350x197.png\" alt=\"\" width=\"350\" height=\"197\" \/><\/a><\/td>\n<\/tr>\n<tr style=\"height: 228px\">\n<td style=\"width: 47.2934%;height: 228px\"><a href=\"https:\/\/onelink.econocom.com\/blog\/take-part-in-the-play-as-one-challenge-and-share-your-successes\/\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-14067 aligncenter\" src=\"https:\/\/onelink.econocom.com\/wp-content\/uploads\/2024\/06\/success-stories-350x197.png\" alt=\"\" width=\"350\" height=\"197\" \/><\/a><\/td>\n<td style=\"width: 4.50263%;height: 228px\"><\/td>\n<td style=\"width: 48.1518%;height: 228px\"><strong><span style=\"font-family: Montserrat;font-size: 16px;color: #573eef\">Focus on the Play as One stories competition <\/span><\/strong><\/p>\n<p><span style=\"font-family: Montserrat;font-size: 12px;color: #3e0d81\">We\u2019re calling on all Econocom teams to share their best stories illustrating the \u00abPlay as One\u00bb spirit. How does it work? Simply complete the story proposal page and submit it to your local communications team or BU Manager. Deadline for receipt of success stories: 13 September! What happens next? <strong>The 3 best stories will be selected by the GMC next September and presented at the IMM in Istanbul in October 2024. The 3 contributors of the winning stories will have the chance to take part in the next trip as part of the Marco Polo 2024 Challenge.<\/strong><br \/>\nFind <span style=\"color: #573eef\"><strong>all the information you need to enter the competition on <a href=\"https:\/\/onelink.econocom.com\/blog\/take-part-in-the-play-as-one-challenge-and-share-your-successes\/\">Onelink<\/a><\/strong><\/span>.<br \/>\n<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr style=\"height: 24px\">\n<td style=\"height: 24px;width: 1%\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1392\" src=\"https:\/\/onelink.econocom.com\/uk\/wp-content\/uploads\/sites\/4\/2024\/03\/Footer-EN-300x34.png\" alt=\"\" width=\"1000\" height=\"112\" \/><\/p>\n<p style=\"text-align: center\"><span style=\"font-family: arial;font-size: 10px\">This newsletter is sent to you by the Group&#8217;s Communications Department.<\/span><\/p>\n<p style=\"text-align: center\"><span style=\"font-family: arial;font-size: 10px\"><strong>Discover more informations on your intranet :<\/strong><\/span><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/onelink.econocom.com\"><span style=\"font-family: arial;font-size: 10px\">https:\/\/onelink.econocom.com<\/span><\/a><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>This week, the Group&#8217;s \u00abWe Play as One\u00bb strategy story takes centre stage ! Econocom Stories had to dedicate one of its editions to this subject, a veritable narrative guide for the five years of our strategic plan. Want to make a suggestion or propose a subject? Just one address: communication.groupe@econcom.com &nbsp; A strategic story\u2026whazzat? [&hellip;]<\/p>\n","protected":false},"author":12627,"featured_media":1779,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40,38],"tags":[],"class_list":["post-1763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-espana","category-grupo"],"acf":[],"_links":{"self":[{"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts\/1763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/users\/12627"}],"replies":[{"embeddable":true,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/comments?post=1763"}],"version-history":[{"count":5,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts\/1763\/revisions"}],"predecessor-version":[{"id":1780,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/posts\/1763\/revisions\/1780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/media\/1779"}],"wp:attachment":[{"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/media?parent=1763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/categories?post=1763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onelink-dev.econocom.com\/spain\/wp-json\/wp\/v2\/tags?post=1763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}